Kenny Electric

Kenny Electric is one of Denver’s leading electrical contractors, offering a range of services including electrical design and construction, emergency and maintenance service, security systems, design/build, and building automation.

Engineering and Construction Branding

Challenge

Retain the equity of the Kenny name, but modify the name and refresh the logo to make the Kenny identity more penetrating.

Solution

Create a brand positioning to reflect the culture of the company as expressed through its personnel and their commitment, “Powerful People, Powerful Performance,” and build a look and feel around “energy fields” that complement what they do and their reality regarding how their people do it. BrandSavvy documented these branding elements in a comprehensive design system, crafted a new website, and developed marketing and proposal templates.
logo design
marketing collateral design
logo design
advertising  and marketing collateral design
design system and graphic standards
design system and graphic standards
vehicle graphics design
advertising